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MOTOROLA SIGNS $188M (U.S.) CONTRACT TO SUPPLY WIRELESS PHONES TO BRAZIL’S TELEFONICA CELULAR

 

RIO DE JANEIRO, BRAZIL, April 6, 1999 - Motorola announced it has signed a $188 million contract (U.S.) with Brazil’s Telefônica Celular to provide digital wireless telephones. Telefônica Celular will offer its customers the choice of two Motorola phone models - the CDMA StarTAC™ ST7760 and the MultiTAC™ SC3160 CDMA dual mode 800 MHz phones. Telefônica Celular is the service provider responsible for providing cellular A band services in four Brazilian States that utilize the CDMA technology. Motorola is expected to deliver the phones to Telefônica Celular by December, 1999 for its supply to Rio de Janeiro, Espírito Santo, Bahia and Sergipe.

According to Dante Iacovone, President of Motorola do Brasil and vice-president and General Manager of the Personal Communication Sector for Latin America-South, this deal has a historical significance for Motorola Brazil. "It is the biggest contract ever signed in the country with a cellular carrier for providing Motorola phones," said Iacovone.

The StarTAC ST7760 dual mode (CDMA and analog) phone weighs as little as 105g and offers from 90 to 250 minutes of talk time and up to 120 hours of standby time when operating in digital mode. Key features include: a display with multiple visualization options and various font sizes; VibraCall silent alert, Caller ID, a Voice Mail icon and text messaging system.

The MultiTAC SC3160 CDMA phone, launched in Brazil recently at Telexpo, Latin America’s most influential technology trade show, is Motorola’s newest compact option for dual mode (CDMA and analog) phone users. The phone measures 12 cm in length and 4.5 cm in depth and includes such features as: VibraCall™ silent alert; a Portuguese options menu; a four line and 12-digit display with an extra line of icons that makes retrieving incoming calling information easier to retrieve; and 99 alphanumeric memories that can store the last 10 numbers called and the numbers of the last 16 calls received. Additionally, the MultiTAC SC3160 CDMA phone is capable of Short Message Service* (SMS) and Caller ID*. 

With a single touch it is possible to read all the alphanumeric messages previously stored. The phone operates with a Lithium Ion battery, the industry’s lightest battery technology, and provides from 130 to 145 minutes of talk time and from 24 to 60 hours of standby time.

Motorola is a global leader in providing integrated communications solutions and embedded electronic solutions. Sales in 1998 were $29.4 billion.

Motorola in Brazil has 1,600 employees. From 1995 to 1998, Motorola invested approximately $150 million in its Brazilian operations, primarily toward the implementation of a new industrial complex, located in Jaguariúna, in the state of São Paulo. Besides facilities for producing cellular phones, pagers, iDEN equipment and cellular infrastructure (radio base transponders), the Motorola campus in Jaguariuna also has a Semiconductor Technology Center and a branch of the Motorola University for the training of employees, clients and suppliers. The company has a strong presence in the country in semiconductors, two-way radios, networking, Internet and multimedia, as well as in the development of several other solutions for the corporate and personal communication markets.

 

Motorolal Editorial Contact
Renato Gasparetto
Motorola do Brasil
Sao Paulo, Brazil
55 11 3030-5400
e-mail: a14173@email.mot.com

 

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