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e-commerce? iFactor!bannerlogo.jpg (2678 bytes)

iFactor in the News

What is the iFactor, and how does it work?

Let us provide you with one example. Recently, we selected Apple, a well-known company with a strong iFactor, as an example of a company with strong ties to the Internet and high Web influence. See what leading industry publications had to say regarding this company's iFactor in their own words:

 

12/11/98: Internet Valley's research on 1997 Web influence of the top 100 companies shows that Apple's 3.54 "iFactor," which relates a company's current state of Web influence to its possible e-commerce expectations, is second only to Microsoft among the top 10 sales companies--well ahead of its traditional sales ranking (15):

"This means that the company's level of Web influence is substantially higher than its level of sales would otherwise indicate."

Compaq, Dell, and IBM have iFactor ratings of less than one, whereas software companies such as Imprise, Adobe, Symantec, and Microsoft
lead the way with ratings of 38, 32.7, 16.4, and 6.91.

Macintosh News Network

12/11/98: MacNN reports that based on Internet Valley's research data,"Apple's 3.54 iFactor, which relates a company's current state of Web influence to its possible e-commerce expectations, is second to only Microsoft among the top 10 sales companies--well ahead of its traditional sales ranking (15)"

I should add that among companies with high web influence, Apple has the lowest Market Capital to Sales Ratio, which is one of the ways to measure how "pricey" a stock is.

Macintosh Evolution

12/11/98: Good news. Internet Valley's research on the 1997 Web influence of the top 100 companies shows that Apple is second only to Microsoft among the top 10 sales companies--well ahead of its traditional sales ranking.

MacCentral

12/11/98: From Eric Yang's righteous Macintosh Evolution: Apple is currently riding an iFactor of 3.54. Huh? Influence. It's a good thing.

MacAddict