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April 1999
Top 100 Mag: N-O-P-R

Top 100*100 Digest Computer & Software
WWW Magazines & Journals

Editor's iView: Featured Author

Dawn Barrs
Oracle Magazine

If You Can Breathe, You're Hired
The dearth of DBAs was understandable in the old days, when database-management tasks were tedious and repetitious, related to maintaining a stable and well-understood mainframe environment, and DBAs were relegated to corporate back rooms and equipment closets. But the role of the new DBA includes a great deal more creativity, visibility, and human interaction. In some circles, the DBA has been elevated to celebrity status and consults on industry trends, playing key roles in strategic planning and working with people inside and outside the corporation--from CFO to Web shopper--to help them understand and use the rapidly evolving technology. So people are flocking to this specialized field to meet the growing demand, right? Wrong. [more]

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Magazine

April 99
Web Influence Rank

Internet Valley Benchmark
I V B*

MIPS**

Outline/Quotes

Ed. - Editorial comments

Net Guide 8

10.34

Michelle Schoenung

What is a Portal?

A year ago, they were called search engines. But 1998 saw many search engines morph into "portals" and many other websites heading in that direction. So, what is a portal? Whatis.com describes a portal as "a new term, generally synonymous with gateway, for a World Wide Web site that is or proposes to be a major starting site for users when they get connected to the Web."

Ed. - If you haven't been clued into the portal craze yet then you just haven't been paying attention.

Network Computing 57

0.70

Bradley F. Shimmin

Network Computing Online Tries Psychotherapy

According to Freudian psychology, we are each driven and defined by primitive forces lurking just beneath the surface of consciousness. It seems the Web works the same way, sort of. Beneath each Web site's glossy exterior of images, scripts and HTML tags lives its unconscious, the site's driving force and reason for being--namely, its readers.
Network Magazine 81

0.20

Elizabeth Clark

The Race for the Last Mile

The last mile. In telecommunications talk, it's the home stretch that links the end user to the telco's central office. Also called the local loop, this pathway has historically been dominated by Incumbent Local Exchange Carriers (ILECs), but it appears that contenders from other ranks are also racing to reach the end user.
Network World Fusion 26

3.01

Michael Cooney

Hey, Novell, the Window's Wide Open

You hear people in this industry talk all the time about windows of opportunity. Well, there is a window open so wide for Novell right now that the breeze blowing through it should knock a few people over.
New Media News 64

0.46

Dan Fost

Babies Take to New Computer Games

Harrison Eagle, 19 months old, doesn't talk much, but he does share his emotions freely. And this much is clear: He loves his BabyWow software. When it is in the computer, he is happily banging away on the keyboard, squealing with delight at the bananas and giraffes and other simple images and words coming from the PC.

News.com 3

43.32

Kora McNaughton

Retailers Struggle to Find Net-Savvy Talent

E-commerce is so young, and the demand for expertise so great, that searching for qualified candidates to fill top e-commerce positions at major retailers is like "shooting in the dark," said Susan Bishop, president of Bishop Partners, an executive recruitment firm in New York City. "You can't say that anyone out there has done a remarkable job because so far nobody's making money."

Ed. - A good first step for those aspiring executives is to understand the importance of Web Influence.

O

Magazine

April 99
Web Influence Rank

Internet Valley Benchmark
I V B*

MIPS**

Outline/Quotes

Oracle Magazine 70

0.37

Dawn Barrs

If You Can Breathe, You're Hired

The dearth of DBAs was understandable in the old days, when database-management tasks were tedious and repetitious, related to maintaining a stable and well-understood mainframe environment, and DBAs were relegated to corporate back rooms and equipment closets. But the role of the new DBA includes a great deal more creativity, visibility, and human interaction. In some circles, the DBA has been elevated to celebrity status and consults on industry trends, playing key roles in strategic planning and working with people inside and outside the corporation--from CFO to Web shopper--to help them understand and use the rapidly evolving technology. So people are flocking to this specialized field to meet the growing demand, right? Wrong.

P

Magazine

April 99
Web Influence Rank

Internet Valley Benchmark
I V B*

MIPS**

Outline/Quotes

PC Computing 18

5.30

Michael Gardner

Still Using Excel to Organize Lists? Time to Upgrade to a Database

Maybe you and your startup company need something more sophisticated than business cards pinned to a bulletin board to keep track of key contacts. Or maybe you're tired of accidentally buying duplicates of your souvenir-spoons-of-the-world collection and you need to organize an inventory list. Either way, FileMaker and Microsoft want to help with new versions of their database products.
PC Magazine 10

9.05

Sebastian Rupley

Chips Caught Speeding

Think you've got the fastest microprocessor on the block? If so, it just might be an altered chip designed to run faster than the processor manufacturer intended it to run. Modified chips have become a big problem in recent years, as PC Magazine has learned first-hand in the course of lab tests. But Intel has made a new software utility available on its Web site to identify these altered, or remarked chips.
PC Novice & Smart Computing 88

0.11

Charles M. Kozierok

Performance Optimization: Bring Out The Best In Your Windows 95 PC

One of the most unfortunate realities of the PC world is that most systems are never properly optimized for performance. Most manufacturers churn out PCs by the thousands and are not much concerned about the details of how to tweak each machine so it runs its best. In addition, they cannot know the nuances of how you personally use your machine. This can cost you money. While a new system always seems very fast—and thus optimization unimportant—over time the apparent speed fades, and you may find yourself looking at an expensive upgrade before you really need one.
PC World 7

12.33

Paul Heltzel

Should You Jump for IE 5?

On the Internet, wait 10 minutes and your browser will change. With each beta release of Microsoft's Internet Explorer 5, we've seen new features (and sometimes deletions). But with the final release coming on in mid-March, the winds are mercifully still. The software gets a small makeover since the final beta we reviewed (see "Internet Explorer 5: Search and Explore" link at right) but nothing earth-shattering.

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Magazine

April 99
Web Influence Rank

Internet Valley Benchmark
I V B*

MIPS**

Outline/Quotes

Red Herring 50

1.04

Georgie Raik-Allen

The Naked Truth About Online Commerce
Extensibility

The jury is still out on whether content is key to selling goods and services on the Internet, according to a panel of e-commerce entrepreneurs and analysts at the Red Herring's Venture Market South today. They agreed that new models for the supply and distribution of products still had to be developed for business-to-consumer e-commerce to be profitable and that it was not too late for offline brands to make stake their claim in the Internet space. But the content question remained unanswered.

Ed. - Like all business, the ability to create a brand and utilize your brand's influence is key to selling goods online. A company's iFactor can show how prepared they are to utilize the Internet as a sales platform.

The Register 84

0.14

Roy Taylor

Taylor Made: Bloody Tyranny

Many intelligent, influential and important people have recently been writing about some technology called ADSL and its derivatives. I first mentioned this myself in an article posted in The Register called the Big Fat Pipe. I was somewhat pleased recently to see ADSL described as a 'fat pipe' technology but I digress. ADSL is being written about because it is important, very important. It's the new technology being introduced across the world to give super fast Internet access.

* IVB: The Internet Valley Benchmark (IVB) compares a company's zone of Web influence to that of its peers and across industries through the use of a standard value. The set level for the IVB is the current zone of Web influence for Internet Valley. Why Internet Valley Benchmark ?

Internet Valley was founded and coined the term Web Influence in 1995.
IV became the first company to provide the online community with full-scale Web Influence related services.
In May 1996, Internet Valley published the first Web Influence list, rating the Top 100 Online Computer Magazines. Since that time, Internet Valley has continued to develop the hyperlink mechanics-based methods and technology to monitor and evaluate the current level of Web Influence. The basic subjects of this research have been the fastest growing sectors of iBusiness. All this time, Internet Valley has provided to the leading members of the Internet community reliable data, trends and statistics.

Leading members of the IT community voiced their opinions regarding Internet Valley's 3-year effort to research Web Influence trends:
    - Matthew Rothenberg, director of online content at MacWeek.Com, joint venture of ZDNet and IDG, "We are thrilled by the results of the study..." January 5, 1999
    - IBM e-commerce director Scott Gannon: "I think your research is really proven right on.  I think you're focused on the right thing..." January 28, 1999

** MIPS - Most Interesting Page of Site

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